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Selecting The Right Web Solution

Friday, September 10, 2010

Choosing a web solution is not just a matter of throwing up a few pages, as cheaply as you can by using friends and tech savvy kids to toss it together.  The online market these days is as valuable and important as the physical marketplace you do business in so when it comes to creating a website it’s worth investing the same commitment of time, money and resources that you put into the physical set up of your premises, or selecting essential tools and equipment for the business.

Your web solution will need to be able to grow and develop with your business. If you choose a web solution that isn’t flexible and can’t be upgraded, you may end up having to replace it as your needs change.

Here are some points to consider: Read More

Brand "ME"

Friday, September 10, 2010

Personal branding, self-branding, self-positioning, whatever you choose to call it, it’s really about personal marketing. Why would you want to do that?  It’s a great way to market your business in a way that can cost you nothing. You see it in action constantly. Donald Trump, for example, uses his name on his buildings, but he also has it placed on products that he endorses. While you mightn’t be prepared to go that far, let’s look at some ways of using personal marketing. Read More

Are You On Top Of Your Competitors?

Wednesday, August 25, 2010

Here’s a list of questions that every business manager should be able to answer with an unqualified ‘yes’. They relate largely to the fundamental need of identifying and understanding your competition, and if you find yourself giving a ‘no’ answer to any of them it means you could be short of valuable information that would provide you with a competitive advantage. Read More

Choosing The Right Smartphone For Your Needs

Thursday, August 19, 2010

The rapid pace of technological change can make it difficult to keep up with mobile telecommunications. With so many smartphone choices available, there are many factors to consider when choosing the right one for your personal requirements. The first step is to decide which features will help you become more productive in your work. Read More

Protecting Your Most Important Assets – Intellectual Property Rights

Thursday, August 12, 2010

When you think about protecting company assets, several things probably come straight to mind, such as land, buildings, machinery, inventory and vehicles. In many instances companies overlook their intellectual property, which can be one of their most valuable assets. By understanding the different types of intellectual property and how they can be protected against infringement you can help your business stay ahead of the competition. Read More

Good Personnel Management Means Better Profits

Thursday, August 05, 2010

Most small businesses operate a tight ship.  They manage overhead expenses and watch cost of sales to stay on the credit side of the ledger. But when you’ve reached a point where you cannot see any further ways to reduce costs, there could still be an opportunity to increase your profits through increasing productivity. Probably the most important way managers can increase productivity is in the way they manage their people. There are a number of practical steps you can take that revolve around your people management systems. Read More