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Are You On Top Of Your Competitors?

Wednesday, August 25, 2010

Here’s a list of questions that every business manager should be able to answer with an unqualified ‘yes’. They relate largely to the fundamental need of identifying and understanding your competition, and if you find yourself giving a ‘no’ answer to any of them it means you could be short of valuable information that would provide you with a competitive advantage. Read More

Choosing The Right Smartphone For Your Needs

Thursday, August 19, 2010

The rapid pace of technological change can make it difficult to keep up with mobile telecommunications. With so many smartphone choices available, there are many factors to consider when choosing the right one for your personal requirements. The first step is to decide which features will help you become more productive in your work. Read More

Protecting Your Most Important Assets – Intellectual Property Rights

Thursday, August 12, 2010

When you think about protecting company assets, several things probably come straight to mind, such as land, buildings, machinery, inventory and vehicles. In many instances companies overlook their intellectual property, which can be one of their most valuable assets. By understanding the different types of intellectual property and how they can be protected against infringement you can help your business stay ahead of the competition. Read More

Good Personnel Management Means Better Profits

Thursday, August 05, 2010

Most small businesses operate a tight ship.  They manage overhead expenses and watch cost of sales to stay on the credit side of the ledger. But when you’ve reached a point where you cannot see any further ways to reduce costs, there could still be an opportunity to increase your profits through increasing productivity. Probably the most important way managers can increase productivity is in the way they manage their people. There are a number of practical steps you can take that revolve around your people management systems. Read More

Finding Acres Of Diamonds By Marketing In Your Own Backyard

Wednesday, July 28, 2010

Acres of Diamonds is an old story of an African farmer who sold his farm and wandered the countryside searching for diamonds. It later turned out that the land that he sold was full of diamonds and eventually became the site of a large mine. Read More

Putting Together A Pricing Strategy

Wednesday, July 21, 2010

For many small businesses pricing products and services is more a matter of guesswork than logic. Mindful of competitor pricing, they make the mistake of simply undercutting to win business rather than carefully working out the price they need to charge – a price that not only covers the cost of doing business, but makes all the hard work worthwhile by returning a reasonable profit. Read More